New website strengthens our digital presence
We have launched a new website for MP bolagen to make it easier to find information, gain an overview of the entire MP group, and lay a solid foundation for future development. The goal is for you to quickly find what you need, regardless of which of our business areas you are interested in.
A website that is clearer and more useful
The new platform has a cleaner structure and an improved way of presenting information. We have focused on creating a website that works in everyday life – whether you are looking for documentation, product information, news, or overarching group content.
This is new on the website:
Improved structure – clearer overview of our business areas.
New search function – provides more relevant hits and better results display.
Support for multiple languages – customised for our Nordic markets.
Market-adapted content – we can control what different visitors see depending on their country.
Flexible platform – easier to build upon with new content and features.
Clearer information flow – easier to access documentation and news.
New domain structure – but your old links still work
We are now gathering all content under mpbolagen.com, with language versions like /sv for Swedish. Thus, we achieve a common structure for all markets. Our previous addresses, such as .se, still work and automatically redirect you to the right page.
Language adaptation by business area
The website is structured so that each business area gets the language versions that are actually used in their respective market. Cable management, Solar installation systems, and Job vacancies are available in multiple languages as they have Nordic target groups. Tool manufacturing and our group pages are translated into Swedish and English, as these parts are aimed at users who are proficient in one of these languages.
This solution allows us to keep the content relevant without translating what is not in demand. At the same time, anyone who wishes to access group information in another language can always switch to English.
A hub for the entire MP group
The new website is an important part of our work to develop communication within MP bolagen. It gathers information about industry, tool manufacturing, agriculture and forestry, real estate, and our foundations – and makes it easier to follow how we develop over time.
We continue to develop
The launch is just the beginning. The website will continuously be updated and improved, both in terms of content and features. Please feel free to leave your feedback about our new website.